Brands

Sightmark hits the heart of the optics market with pinpoint accuracy. Best-in-class performance and consumer-level pricing compliment a lifetime warranty to form an industry staple. From rugged red dots and riflescopes to best-selling night vision, Sightmark makes its mark in the hearts and minds of consumers by consistently delivering quality at a price that performs as well as its products.

Firefield brings high-energy fun at competitive price points – perfect for the active lifestyle, Firefield’s products dominate in MilSim, training, accessory and plinking markets. A comprehensive brand providing optics, rails, lights, lasers and range bags, new shooters see Firefield as a one-stop shop for range day

Subverting traditional practices, Pulsar is an industry leading brand featuring bleeding-edge thermal and night vision technology at revolutionary pricing. A custom, ground-up designed UI with all the features users want, and none they don’t, propels ease of use to new heights without sacrificing affordability. A favorite of hog and predator hunters as well as law enforcement officials, Pulsar delivers unmatched cost to value and premium performance simultaneously

From family-friendly field trips to serious survival situations, 12 Survivors products run the outdoor gamut to suit all needs. A variety quality products are available – priced for the market, not the name, and designed to limit environmental footprint, this versatile brand can fulfill needs in camping, backpacking, sports, travel, survival and other markets.