Category Archives for Industry News

Sellmark preps for IWA Outdoor Classics 2018!

(MANSFIELD, TX 2018/02/06) – Rounding out a heavy show schedule to kick off the new year, Sellmark Corporation recently announced plans to exhibit at IWA Outdoor Classics 2018, in Nürnberg, Germany, scheduled for March 9 – 12, 2018. During the international show, Sellmark will be showing off three popular brands: Sightmark, Firefield and 12 Survivors.

“We believe IWA 2018 will help our team grow existing relationships, realize new opportunities and better position Sellmark in the European market,” stated Sellmark President, James Sellers. “Hunting and shooting is ingrained in European culture. We’re proud to support such an esteemed culture while also enhancing overall outdoor experiences.”

Sightmark
Sightmark, heading into its 11th year in January, shows no signs of slowing down. Building on the brand’s foundation of enhancing accuracy and outdoor experiences, Sightmark is set to turn the heads of attendees with a dynamic range of new products including the Ultra Shot RAM Series M-Spec Reflex sight complete with a patent-pending, integrated sun shade; LoPro laser/light combos and a handful of precision optic designed to help shooters achieve their long-range goals. www.sightmark.com

Firefield
Firefield has kicked off its 10th anniversary with a healthy array of new products. The brand’s latest and greatest offerings, including Barrage riflescopes, Impulse red dots, Impact reflex sights, Carbon series range and rifle bags, Stronghold bipods and more are expected to be showcased throughout IWA Outdoor Classics 2018. Whether your customers are competitive shooters, recreational plinkers or weekend warriors, Firefield covers your six with rugged, reliable, performance-driven MSR optics and accessories.
www.fire-field.com

12 Survivors
When it comes to IWA Outdoor Classics 2018, 12 Survivors is GO READY. You might be ready for the big show but when it comes to 2018’s post-IWA off-the-grid adventures, many people may not be as prepared as they would like. 12 Survivors’ survivalist, prepper, camping and hiking gear do more than enhance outdoor experiences. The brand’s innovative line of gear ensures enthusiasts GO READY for just about anything, especially when things don’t go as planned. www.12survivors.com

If you plan to attend IWA Outdoor Classics 2018, please take the opportunity to stop the Sellmark Corporation booth, visit with company representatives and learn more about Sightmark, Firefield and 12 Survivor products. Media members interested in learning more about Sellmark’s products, brands or corporate history, are encouraged to stop by or schedule an appointment by emailing
mediarelations@sellmark.net.

Sellmark Attending the 2018 Sports, Inc. February Outdoor Sporting Goods Show!

(MANSFIELD, TEXAS 2017/12/07) – Sellmark Corporation has announced plans to attend the 2018 Sports, Inc. February Outdoor Sporting Goods Show, scheduled for February 14 – 17, at Phoenix Convention Center, in Phoenix, AZ. Throughout the event, Sellmark plans to showcase four popular brands (Pulsar, Sightmark, Firefield and 12 Survivors) and will be offering exclusive deals for members.

 

Headquartered in Lewistown, MT and considered the largest sporting goods industry buying group based on retailers and their locations, Sports Inc. is comprised of 500 members and 750 sales locations throughout the U.S. and Canada. The member-owned organization operates five sporting goods trade shows annually.

Sightmark

Sightmark, heading into its 11th year in January, shows no signs of slowing down. Building on the brand’s foundation of enhancing accuracy and outdoor experiences, Sightmark is set to turn the heads of attendees with a dynamic range of new products including the Ultra Shot RAM Series M-Spec Reflex sight complete with a patent-pending, integrated sun shade; Photon RT series digital night vision riflescopes; LoPro laser/light combos and a handful of precision optic designed to help shooters achieve their long-range goals. www.sightmark.com

Pulsar

Pulsar, the global leader in thermal imaging and digital night vision, turns up the heat at SHOT Show with several new thermal/night vision devices and enhancements to flagship optics you don’t want to miss. Throughout SHOT Show Pulsar intends to show the shooting, hunting and outdoor world the next steps in long-range detection and robust yet practical and easy-to-operate features. www.pulsarnv.com

Firefield

Firefield has kicked off its 10th anniversary with a healthy array of new products. The brand’s latest and greatest offerings, including Barrage riflescopes, Impulse red dot optics, Impact reflex sights, Carbon Series range and rifle bags Stronghold Bipods and more are expected to be showcased throughout the SHOT Show. Whether your customers are competitive shooters, recreational plinkers or weekend warriors, Firefield covers your six with rugged, reliable, performance-driven MSR optics and accessories.

www.fire-field.com

12 Survivors

When it comes to the 2018 SHOT Show, 12 Survivors is GO READY. You might be ready for the big show but when it comes to 2018’s post SHOT Show off-the-grid adventures, many people may not be as prepared as they would like. 12 Survivors’ survivalist, prepper, camping and hiking gear do more than enhance outdoor experiences. The brand’s innovative line of gear ensures enthusiasts GO READY for just about anything, especially when things don’t go as planned.  www.12survivors.com

 

If you plan to attend the February, 2018 Sports, Inc. Outdoor Sporting Goods Show, please take the opportunity to stop by the Sellmark booth, visit with knowledgeable staff and learn more about Pulsar, Sightmark, Firefield and 12 Survivor products.

Sellmark Stepping it up for 2018 SHOT Show!

(MANSFIELD, TEXAS 2017/12/07) – The new year will be here before you know it and once again, Sellmark Corporation plans to participate in SHOT Show 2018, scheduled for January 23 –28, in Las Vegas, NV. During the world’s largest shooting, hunting and outdoor trade show, Sellmark will be exhibiting four popular brands: Pulsar, Sightmark, Firefield, and 12 Survivors in booth # 11924.

While Sellmark will be at the same convenient location, the booth has been re-designed and will be teeming with new products to be unveiled at the show. Sellmark’s simulated shooting range is sure to be a favorite for SHOT Show visitors. Attendees have the chance to compete against world-class marksman and History Channel’s Top Shot Season 2 Winner, Chris Reed. Reed will also be present in the booth daily for shooting tips and autographs from 9 – 11 a.m. and 2 – 4 p.m.

Sightmark

Sightmark, heading into its 11th year in January, shows no signs of slowing down. Building on the brand’s foundation of enhancing accuracy and outdoor experiences, Sightmark is set to turn the heads of attendees with a dynamic range of new products including the Ultra Shot RAM Series M-Spec Reflex sight complete with a patent-pending, integrated sun shade; Photon RT series digital night vision riflescopes; LoPro laser/light combos and a handful of precision optics designed to help shooters achieve their long-range goals. www.sightmark.com

Pulsar

Pulsar, the global leader in thermal imaging and digital night vision, turns up the heat at SHOT Show with several new thermal/night vision devices and enhancements to flagship optics you don’t want to miss. Throughout SHOT Show Pulsar intends to show the shooting, hunting and outdoor world the next steps in long-range detection and robust, yet practical and easy-to-operate features. www.pulsarnv.com

Firefield

Firefield has kicked off its 10th anniversary with a healthy array of new products. The brand’s latest and greatest offerings, including Barrage riflescopes, Impulse red dot optics, Impact reflex sights, Carbon Series range and rifle bags, Stronghold Bipods, and more are expected to be showcased throughout the SHOT Show. Whether your customers are competitive shooters, recreational plinkers or weekend warriors, Firefield covers your six with rugged, reliable, performance-driven MSR optics and accessories. www.fire-field.com

12 Survivors

When it comes to SHOT Show 2018, 12 Survivors is GO READY. You might be ready for the big show, but when it comes to 2018’s post SHOT Show off-the-grid adventures, many people may not be as prepared as they would like. 12 Survivors’ survivalist, prepper, camping and hiking gear do more than enhance outdoor experiences. The brand’s innovative line of gear ensures enthusiasts GO READY for just about anything, especially when things don’t go as planned. www.12survivors.com

If you plan to attend SHOT Show 2018, please take the opportunity to stop by booth # 11924, visit with the Sellmark team and learn more about Pulsar, Sightmark, Firefield and 12 Survivor products. Media members interested in learning more about Sellmark’s products, brands or corporate history, are encouraged to stop by or schedule an appointment by emailing mediarelations@sellmark.net.

 

Police officer with a red dot sight mounted to an AR-15

Sellmark Introduces Law Enforcement Division

(MANSFIELD, TEXAS 2017/12/05) – Sellmark is doubling down on their commitment to back the blue with a new law enforcement division. The LE division caters specifically to licensed officers nationwide with exclusive pricing on reflex and red dot sights, riflescopes, night vision, thermal imaging and more for both departmental and individual recreational use.

From red dots to riflescopes, as well as digital night vision, Sightmark products help increase target acquisition speed and enhance accuracy while reducing the risk of malfunctions in intense situations.

The Sightmark Wolverine FSR Red Dot Sight, Ultra Shot M-Spec FMS Reflex Sight and Pinnacle 1-6x24TMD Riflescope scope have all been tested and recommended by the National Tactical Officer’s Association (NTOA), though Sightmark also has dozens of other products available perfectly suited for LEO service.

With a reputation for exceptional image quality, Pulsar optics enhance both night and day situational awareness and have become an integral part of surveillance, search and rescue and fugitive recovery for LEOs and other emergency responders. Many of Pulsar’s current devices include WiFi for additional display viewing via a detached monitor, smartphone or tablet and either onboard video recording or video-out capability.

To emphasize Sellmark’s support of law enforcement and best understand the communities’ needs, as well as outreach, the company’s new LE division is spearheaded by active law enforcement officer, Rich Collier. Collier has worked as a professional LEO for 17 years, in three police departments and currently serves as a Tarrant County Precinct 7 Deputy Constable. Throughout his career, Collier has served as a patrol officer, K9 handler, field training officer, special events officer and Chief of Police (Cedar Hill ISD).

Special pricing is available to all departments and law enforcement officers. There are product demonstrations and testing programs available upon request. For more information, please contact Sellmark’s LE Department by calling 817-225-0310 or send an e-mail to le@sellmark.net.

Sellmark’s Innovative Brands Showcasing at the 2018 DSC Show!

(MANSFIELD, TEXAS 2017/12/04) – Sellmark Corporation has announced plans to exhibit at the Dallas Safari Club’s Adventure Convention and Sporting Expo, scheduled for January 4 – 7, at the Kay Bailey Hutchison Convention Center, in Dallas, Texas. Three of Sellmark’s innovative brands, Pulsar, Sightmark and Firefield, will be showcased throughout the event. Be sure to stop by the Sellmark booth to learn more about how Pulsar, Sightmark and Firefield can enhance your hunts and take your accuracy to the next level.

The DSC Adventure Convention and Sporting Expo is the first 2018 opportunity to get your hands on Pulsar’s new Digisight Ultra N355 Digital Night Vision Riflescope, Sightmark’s innovation-driven Ultra Shot RAM Series Reflex Sights like the M-Spec with an integrated sun shade, Firefield Impact Sights, and many other great products new to Sellmark’s family of brands!

If you plan to attend the 2018 DSC Adventure Convention and Sporting Expo, please take the opportunity to stop by, visit with the Sellmark staff and learn more Pulsar, Sightmark and Firefield products. Media members interested in learning more about Sellmark’s products, brands or corporate history, are encouraged to email mediarelations@sellmark.net.

Sellmark Sets Sights on the 2017 NASGW Expo!

(MANSFIELD, TEXAS 2017/09/25) – Sellmark Corporation is proud to announce the company’s upcoming participation in the National Association of Sporting Good Wholesalers (NASGW) Expo and Annual Meeting, scheduled for October 17 – 20, in San Antonio, Texas. Throughout the event, Sellmark plans to showcase premium, innovation-driven products from the company’s Sightmark, Pulsar and Firefield brands.

National Association of Sporting Good Wholesalers Texas log

Sellmark will attend the 2017 NASGW Expo in San Antonio.

Sightmark

Get some hands-on time with the digital night vision scope that paved the way for affordable night hunting, the Sightmark Photon! Look through the razor-sharp glass of the immensely popular Ultra Shot Reflex Sight and discover why people are walking away from overpriced optics for the same premium reliability, performance and warranty as some overpriced brands. Check out the rubber-armored Wolverine Red Dot. It’s been buried, thrown, dragged behind a truck, run over and even blasted with a shotgun, but it still holds zero, comes with a lifetime warranty, million-hour battery life from a single AA, and retails for less than $200!

Pulsar

What’s the hottest thing on display at NASGW? THERMAL! Visit the Sellmark booth and get up-close and-personal time behind Pulsar’s flagship thermal riflescope and monocular product lines, Trail thermal riflescopes and Helion thermal monocular. The best of the best of each line, the XP50 models reach out and pick up adult-size heat signatures over a mile away! XP series boast 640 cores while XQs include 384 cores. Trail and Helion thermal devices even deliver WiFi, built-in video recording and 640×480 AMOLED displays! Stop by and take a look to see what’s hot and what’s not.

Firefield

Whether you show up to NASGW mission-ready or just waiting for a few days off to do some hunting or target shooting, checking out Firefield’s diverse array of optics and AR accessories is a MUST! Stop by and check out Firefield’s electrifying array of products, from mission-ready Barrage riflescopes and Stronghold bipods to Charge laser/laser-light combos and stun guns. You’ll be shocked when you see Firefield’s time, energy and innovation at work.

The NASGW Expo is considered the industry’s premier sporting goods buyer/seller event and attracts thousands of industry-professional attendees daily to the 100,000+ sq.-ft. showroom floor.

If you plan to attend the 2017 NASGW Expo and Annual Meeting, please take the opportunity to stop by booth # 1084, visit with Sellmark’s staff and learn more about premium product offerings designed specifically to improve accuracy and enhance outdoor experiences.

Sellmark Brands to Display All-New Products at Worldwide Fall Trade Show in Reno!

(MANSFIELD, TEXAS 2017/07/24) – The Worldwide Fall Trade Show is returning to Reno, Nevada, the Biggest Little City in the World, and Sellmark Corporation brands will be in attendance. Join 12 Survivors, Firefield, Pulsar and Sightmark August 27-21, 2017 at the Reno-Sparks Convention Center for the latest in outdoor survival gear and firearm optics and accessories.

Worldwide, member-owning retail buyers group green and blue logo

Sellmark will be showing its newest products at the member-owned buying group Worldwide’s fall trade show.

Pulsar’s newest additions to their industry-leading thermal and night vision lineups will be at the Sellmark booth, including the highly anticipated Trail thermal riflescope and Helion thermal monocular. Sightmark will be showing off their wide array of firearm optics and accessories, sure to make attendees eager to visit the nearest gun range. New 12 Survivors outdoor survival products and Firefield’s innovative firearm accessories and sights will also be on display.

Worldwide is a dynamic, member-owned buying group that has continued to supply independent retailers across the United States with top-notch products and services for the last 60 years. At the show, attendees will be offered access to hundreds of vendors in a variety of outdoor categories, including: shooting sports, camping, fishing, hardware, lawn and garden, athletics, footwear, and more. For more information, please visit the Worldwide Fall Trade Show website.

Sellmark Sets Sights on 2016 AGLOW Conference

(MANSFIELD, TEXAS 2017/08/17) – Sellmark is proud to announce a corporate partnership with the Association of Great Lakes Outdoor Writers (AGLOW) and is now planning to attend the 2016 AGLOW Conference, scheduled for Sept. 12 – 15, in Chautauqua County, New York.

“We’re very excited about joining AGLOW and attending the annual conference,” stated Sellmark President, James Sellers. “We are acutely aware of the benefit of engaging top-tier outdoor industry communicators and showcasing our brands. We believe AGLOW is a great fit for that and are excited about getting new media relationships off the ground.”

Recognized as one of the industry’s most leveraged, experienced regional outdoor media associations, AGLOW’s ranks feature some of world’s most respected outdoor communicators, including editors, writers, photographers, broadcasters and publishers from throughout the central United States. Communicators and corporate partners alike plan to spend four full days engaged in invaluable networking and relationship building, roundtable discussions, seminars and content creation opportunities.

Sellmark brands such as Pulsar Night Vision, Sightmark, 12 Survivors and Southern Crossbow will be showcased at several events throughout the conference, including a product showcase and all-day shooting event for hands-on opportunities.

About AGLOW

AGLOW was founded in 1956, making it one of the oldest outdoor communicators associations in the country. The Association of Great Lakes Outdoor Writers (AGLOW) started with a humble beginning. Today, AGLOW has grown to over 400 members that comprise a dynamic organization of writers, editors, publishers, broadcasters, authors, lecturers, photographers, artists, electronic media specialists, bloggers, outdoors industry representatives and tourism professionals working together to promote the conservation and responsible use of our outdoor resources.

 

Sellmark Sets Sights on 2016 POMA Conference

(MANSFIELD, TEXAS 2017/06/13) – Sellmark is proud to announce a corporate partnership with the Professional Outdoor Media Association (POMA) and is setting sights on the 2016 POMA Conference, scheduled for June 15 – 18, in Kalispell, Montana.

“We are beyond excited about joining POMA and attending the annual conference,” stated Sellmark President, James Sellers. “We recognize the value of engaging our industry’s opportunity leaders in this type of non-traditional setting and POMA offers an amazing way to get it done. It’s a new and exciting frontier for us. I’m looking forward to sharing our amazing brands, products and overall vision with attendees.”

Recognized as the premier association of outdoor media professionals, POMA’s ranks feature some of world’s most respected outdoor communicators, including editors, writers, photographers, broadcasters, publishers and corporate partners from every corner of the industry for four days of informative clinics, invaluable networking and relationship building, roundtable discussions and content creating opportunities.

Sellmark products from “Brands that Sell” such as Pulsar Night Vision, Sightmark, 12 Survivors and Southern Crossbow will be showcased at several events throughout the conference, including the product showcase and POMA camps for hands-on opportunities. Attendees can even get in a little trigger time behind the new Southern Crossbow Revolt 370 Crossbow!

About POMA

More than 450 active outdoor industry communicators and corporate partners have selected POMA as their professional association. All members pledge to support and defend traditional outdoor sports and heritage endeavors, wildlife conservation and the 1st and 2nd Amendments to the U.S. Constitution.